Case Study - 'Nimble Designs' vs 'Donkey Studios'

In this fictional example, we consider the fortunes of two small web design outfits in an attempt to illustrate the benefits of having a reseller hosting account.

We also hope to show you how easy it is to use the WHM control panel to get exactly what you need, when you need it.

Naturally, some exaggeration is present in these examples to help illustrate our point, but not so much as to render the troubles at 'Donkey Studios' completely unimaginable.

Bob and Dave

Bob Nimble runs 'Nimble Designs'. Dave Donkey runs 'Donkey Studios'. Both are small web design outfits and have big plans for the future, and both offer design and hosting of web sites to their clients

Bob Nimble has taken out reseller hosting account (naturally from 'tentahost.co.uk') at Level 'Giant'. On this account he has set up all of his existing clients, each with their own independent cPanel-based website.

He has about 25 accounts on there, and it's costing him £25 per month, total.


Dave Donkey is using normal web hosting accounts, from several providers. Ten clients are hosted with 'Company A Hosting', another ten are hosted with 'Company B' and about five are hosted with 'Company C'. Dave isn't creating new accounts with Company A, because their service has been flakey recently.

Dave uses 'Company B' when he wants to host a site that has large bandwidth requirements, but uses 'Company C' when two or more MySQL databases are required. Each individual account costs anything between £4 and £10 per month.

In total, he's paying out about £120 per month on hosting.

Scenario 1 - Existing customer needs more bandwidth

Thanks largely to good design, the website of an existing customer has outgrown the bandwidth limits of the account it's hosted on. More bandwidth is required to let the site continue to function. Bob and Dave get to work.

Bob Nimble (Reseller Hosting)

  • Bob loads the WHM web-based interface.
  • He clicks 'Upgrade/Downgrade Account'
  • He selects the customer's account.
Upgrade
  • He selects a package with more bandwidth.
  • He clicks 'Change'.
  • The account is upgraded instantly.

Time spent: 2 minutes

Additional Costs: Nothing

Dave Donkey (Conventional Third Party Hosting)

Dave needs to move the customer's account from Company A to Company B, or pay Company A's exorbitant upgrade fee and higher monthly bandwidth cost.

Dave downloads a copy of the customer's website and takes out a new hosting plan with company B, it costs £4 per month. 24 hours later the account details arrive.

Dave copies the website to the new account.

Dave discovers that some of the server configuration at Company B is different than at Company A, so some of the site doesn't work as it should.

He e-mails Company B's support, and asks them if they can change the config. 24 hours later, they reply and say that they can, but that it will cost him a £20 one-off fee.

Rather than pay the fee, Dave elects to write-around the configuration issue. It takes 2 days.

Finally, he updates the DNS for the domain, and the site becomes active on the upgraded hosting 24 hours later.

Time spent: 5 days

Additional Costs: £4 p/m

[ Prev | 1 | 2 | 3 | Conclusion | Next... ]

Gift Support Monkey with Free Account Gift